The topic for today’s show is one I have thought a lot about. It’s about having a bigger vision for your practice and building a business that isn’t just for income, but for doing MORE in the world. We sometimes refer to this idea as “social entrepreneurship,” which is about using your business profits to do more social good in the world. If you know me, then you know that I am on board with this concept!
My guest is Amaan Nathoo, from bonjoro.com, and we’re discussing “purpose over passion,” and why following your passion may NOT be the best advice. We’ll discuss what “purpose” is and talk about practical tips for prioritizing your purpose over your passion. Join us!
What We’ll Learn
- Defining “purpose”—why “it’s more about accomplishing things than satisfying self”
- Why purpose is higher than talent or strengths
- How feedback from others helps you identify your purpose
- Making a positive impact on people
- Why following your passion is NOT a sustainable business model
- How passion can make you pursue the wrong things and cloud your judgment
- Why purpose is more realistic than passion
- How purpose vs. passion has played out for Amaan
- How this concept applies perfectly to private practice
- Finding others who can help you accomplish your vision
- “You need to fail in order to know how to succeed.”
- How to align passions with a deeper purpose
- “Is there anything else I should be working on instead of THIS?”
- bonjoro.com: how it works to help people and companies put the human factor back in to business relationships
- “If you don’t have 30 seconds to spend on one of your clients, then they shouldn’t be your client!”
- Scaling and humanizing relationships
Books recommended by Amaan:
Thank You for Listening
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