Session 225: 3 Lessons from Revamping My Private Practice Website: Melvin Varghese, PhD

Overview

Welcome to a solo episode! I wanted to take this opportunity to discuss how I’ve revamped my private practice website. The process has been very intentional for me, and I’ve enlisted the help of several other people. Maybe you are considering changes to your website, but you aren’t sure where to begin. I hope today’s “inside look” at a private practice website is helpful to you.

What We’ll Learn

  • Why your website needs to speak to your ideal client
  • Making the strategic decision of whom to serve
  • Three realizations in revamping my private practice website:
    • I used intentional language to introduce myself and my practice and make my homepage welcoming to visitors.
    • I used intentional quotes about entrepreneurship and mental health.
    • I created specialty pages divided into three categories of sub-niches; I used a write up for each target audience and a simple call to action leading visitors to a consultation.
  • How this website format creates excitement about my work with different client groups

Resources Mentioned

The affiliate link mentioned in the show for my website layout by elegantthemes.com: Selling The Couch

Thank You for Listening

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