Session 168: How Much Is “Enough” In Our Business?

[smart_track_player url=”″ title=”How Much Is "Enough" In Our Business?” artist=”Melvin talks” background=”default” ]


When it comes to your business, how much is ENOUGH? How do you even know what enough is? These are questions we can all use some clarity about, along with evaluating the success of our business.

Today’s show is a solo episode and the last one before I take the month of August off for a time of self-care and refreshment before returning with new shows in September. I’ve begun doing this a few times each year and have seen great benefit in the downtime. This particular break has added meaning, as we prepare to welcome our first baby in just a few weeks. I know that this transition to parenthood will mean changes in my personal life and in my business, so it’s a very fitting time to take a reflective look at this concept of ENOUGH.

What We’ll Learn

  • The entrepreneur in me vs. the wise mind in me: “Even though I want to build, build, build, I realize that more sacrifice comes with the more I build my business.”
  • Three Insights about ENOUGH:
    • No one can determine what enough is but you
      • Some clinicians have a group practice, a solo practice, or multiple streams of income
      • A subtle shaming takes place in our field
    • Enough is realizing that building additional products and services comes with sacrifice
      • You must sacrifice with time away from loved ones
      • Sacrifice also happens in terms of mental space
      • Most people don’t see the stress that comes with taking these steps
    • Enough is realizing that our self-worth is NOT tied to our business success
      • It’s hard not to put your heart into the business
      • There is immense benefit to a morning routine of meditation and quiet
      • Lovingkindness can help squelch your inner critic
    • Let me hear your feedback: What is ENOUGH to you?


A recommended book: The One Thing by Gary Keller and Jay Papasan

Recommended apps for meditation: Headspace: Meditation, Stop, Breathe & Think, and Clam

Recommended resource: “18 Science-Backed Reasons to Try Loving-Kindness Meditation” by Emma M. Seppala, PhD, Psychology Today, September 15, 2014–and her featured TED talk

by the same name.

Today's Sponsor Brighter Vision

Sign up using the coupon code COUCH to get a free month of service: Brighter Vision

Thank You for Listening

I know that our lives are busy, and I’m grateful that you took the time to listen to this week’s podcast. If you enjoyed today’s episode, please share it with our colleagues and friends using the social media buttons on this page. Please consider leaving an honest rating and review for the podcast on iTunes as this helps the podcast reach more of our colleagues who want to build successful practices.

Finally, feel free to join over 6,000 of our colleagues who are signed up for the Selling the Couch newsletter. You’ll learn valuable tips to build and grow your practice and get the podcast episodes delivered right to your inbox. You’ll also get FREE access to The Tax Write-Off Check List for Mental Health Private Practitioners.

Pin It on Pinterest

Share This